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Rich Lowry

Booking custom leisure travel with ticketless carriers

January 14, 2019

Guest post by Rich Lowry, Senior Director, Sales and Distribution Strategy, Spirit Airlines.

Every day airline offers get more customized and complex to meet travelers’ expectations. Spirit Airlines (NYSE: SAVE) is committed to delivering the best value in the sky. We are the leader in providing customizable travel options starting with an unbundled fare. This allows every Guest to pay only for the options they choose — like bags, seat assignments and refreshments — something we call À La Smarte. We make it possible for our Guests to venture further and discover more than ever before. Our Fit Fleet® is one of the youngest and most fuel-efficient in the U.S. We operate more than 500 daily flights to 70 destinations in the U.S., Latin America and the Caribbean, and are dedicated to giving back and improving the communities we serve.

Spirit Airlines is a ticketless airline, which provides interactive availability and fare information directly from the Spirit reservation system. Spirit Airlines appreciates and understands that travel agencies are a very important channel for consumers planning leisure trips within a budget. Rich Content & Branding through Travelport allows us to enhance the understanding of our business model and provide travel agencies with information on ancillary products and other available options.

Since ticketless air travel does require a reservation, it is important for agents to know about the different set of requirements to complete a booking through ticketless carriers like Spirit. Click here to see best practices for booking Spirit.

In order to simplify the ticketless process, which can appear to be somewhat more complex for travel agents, Spirit has collaborated with Travelport on the best way to ensure we are supporting leisure agencies as much as possible while empowering them to sell our products.

Rich Content & Branding with Travelport allows ticketless carriers to simplify the booking process for traditional leisure travel agencies, with detailed information on ancillary options for travelers.

Want to see how Travelport Rich Content & Branding helps differentiate travel suppliers’ unique options? Click here to visit Travelport’s RC&B resource hub.