Travelport Search Control Console

Putting you in control over the content you display

Overview
Value
Features
Resources

Overview

Today, travelers have a multitude of options available when searching and booking travel. Achieving repeat business and customer loyalty is increasingly difficult for travel providers. Purchase decisions are not just based on price, but also experience criteria such as: convenience, number of connections, airport locations and what’s included in an offer.

In a world where travelers are better informed than ever, they expect options presented to them on a website mobile app, booking tool or by an agent, to be relevant to their needs and circumstances.

Manage and modify content presented according to the rules you set

Click to open/close

The market is increasingly competitive and with agency margins under pressure, the need to maximize return on every trip is greater than ever. It’s therefore key that you understand and control what content is displayed and how to make it relevant to your travelers' needs in order to drive a better experience.

When dealing with your content suppliers, it’s vital to maximize every opportunity around fare margins and commercial supplier deals through switch-selling strategies.

What is Travelport Search Control Console?

Click to open/close

Search Control Console is a secure web-based solution that enables you to dynamically manage the content presented to your network of agents or travelers in any Travelport point of sale or API. By creating rules, content can be tuned for relevancy to help maximize business performance while servicing your customers with the choices and experiences you'd expect.

What’s the value of Search Control Console?

Click to open/close

With so much content available, it can be a challenge to identify the most appropriate content choices in real-time to optimize business performance. Travelport Search Control Console ensures that highly relevant options are displayed to agents and presented to travelers. This enables providers to promote and drive sales towards preferred content, helping them reach commercial targets with differentiated content across multiple sales channels to help drive conversions.

In addition, Travelport helps reduce developer time and cost by moving business logic away from coding and into an easily managed control console.

Value

Increase website engagement

Configure our search technology to ensure the most relevant content is returned to the traveler.

Provide a consistent experience across all sales channels

Facilitate the same content to be available through your website/booking tool or agency UI.

Control your supplier preferences

Drive sales towards preferred airline deals and switch-sell in seconds.

Refine the content served to your corporate customers

Surface your customers’ negotiated fares and corporate deals using channel IDs.

Manage fare margins

Promote the most profitable fares either by class or cabin or inhibit less favorable fares.

Differentiate content offers by target audience

Configure content by device, persona, channel, brand or market.

Maintain a great relationship with your suppliers

Alleviate problems associated with bookability and airline polling.

Cost effectively manage your API sales channels

Control the busines logic yourself that would otherwise require developer time and cost.

Features

Manage rules efficiently

Easily search and manage all existing rules in one place. Take full control of how content is displayed to your network of agents and travelers with the ability to view, update and discontinue rules.

Customize rules by fare or fare family

Create rules to meet different needs, with 27 different types of rules. Inhibit fare or fare families. Add and apply rules to multiple options, carrier, fare basis, geography, dates and more.

We are seeing a 100% increase in bookings in our major market and significant improvement in our look to book ratio which will improve our standing with our airline suppliers.